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Socialmoth is a community to post your thoughts anonymously. You can view postings (mostly gossip and secrets) from the whole community as well as get updates for when someone in your group of friends makes a post. The vast majority of their members appear to be women, with over 600 posts being made per day. These guys will also be taking a new spin on their idea, launching Disenchat.com, a place to post anonymously about your workplace. The system will verify your organization by email address (like Facebook) and let you start riffing. Outsiders will be able to see the existence of the forum and volume of posting, but not the specific comments.

Upwave is the #1 marketing analytics platform for the world's biggest brand marketers. Upwave's software shows marketers the impact and effectiveness of their brand investments. We use data science and machine learning to answer an age-old question: does brand advertising work? Upwave's enterprise platform is used by the blue-chip marketers like Unilever, Clorox, Verizon, American Express, T-Mobile, Corona, State Farm, Uber, and dozens more. Upwave was launched in Y Combinator and is a fast-growing, post-Series B growth-stage startup. We've raised from leading investors like Uncork Capital, Initialized Capital, Bloomberg Beta, PivotNorth, Industry Ventures, and Conductive Ventures...plus many leading marketing tech Founders & CEOs. The company is based in San Francisco.